Wednesday, December 26, 2012

Blogging Vs Twitter

Hi ,

Back after a siesta,Technology changes so fast these days that a revolution yesterday becomes a fad today.

However I am a loyal Blogspot afficionado. I believe that precis writing cannot match oratory or lengthy prose in conveying the relevant theme in a succinct way,

Anyways irrespective of whether the junta migrate to twitter or not,I have decided to be active in the blogpage.

Back with more posts soon.

Wish all readers a great 2013.

Friday, January 14, 2011

Internet Matrimony



The matrimony process has evolved over time.The present age has pushed the matrimonial process online.The basic issue is Man's need for a partner in life.
So what does man look for in a partner or mate?.

Physical attractiveness,emotional intelligence,education,emotional compatibility,empathy,,....and a huge list depending on the individual.

For the folks who have been successful in finding a partner through
direct interaction the emotional factor outweighs the other parameters.

For the other fellas who have not been able to find the right match in flesh
and blood,the search takes recourse to other channels like online partner portals.

It is interesting to note that these portals have degenerated into almost a commodity trading or auction portals as the protagonists have redefined the
rules of the game.Each person has become a product with a list of various
parameters like salary,geographical location and age giving an overall
stake value to the online "human commodity".



This sort of commoditization of human relationships seems a dangerous portent for society in general as it shows that human values have taken a backseat which is generally a trend in our current age with limited relationships,closed societies,
old age asylums increased homogenization of the once heterogeneous society.

We should look into our roots and bring our traditional instincts into place
into this sinister commoditization of human relationships.Just look at the
flowers,birds and primitive animals.Love is pure...!!

An amalgam of of our instinctive and natural preferences into our modern
ultra-chic preferences may help lighten things a bit.
Adam and eve,Krishna and the flower children may seem good
paradigms in our current search for relationships.

On a lighter vein,A bit of rest from this modern commodity trading.....lol!

Saturday, December 18, 2010

The People's car-A Perspective across different era's



Recently a lot has been said and written about the Tata Nano-which has been projected as the people's car and mainly targetted at the masses

However,It seems that the sales of the Nanos have not been able to match
with the expected targets set by the producer.I would like to analyse the
product first.The Nano is mainly targetted at the rural masses and the
families who could not afford the standard car models.Priced at a
modest 1.5 lakhs,It has been targetted at the masses who could not
afford to look beyond the two wheeler.

However,The original People's car in India-The Maruti suzuki was targetted
at the middle classes and upper middle classes when the car was still a
premium product.It had a far more ambitious mandate.The maruti suzuki
was an ideal product and reached its targeted masses making it a
big hit.However the nano does not seem to have made such an impact
inspite of the pre-release hype.Whether it has been targetted at
the rural masses or the urban two-wheeler users as an alternate seems
unclear atleast as shown by the marketing campaigns.

A few mishaps happened in the middle like a product catching fire.
The product also seems a bit too sensitive for the bad rural roads
and the Indian potholes.So what needs to be done seems to be a
more renewed marketing campaign and a bit more of customer segmentation
and targetting of the desired market.



The original people's car-The Volkswagen Beetle was produced by Porsche
as per Hitler's desire to have a "people's car" for the masses.The simultaneous design of the Autobahns made the people's car the right product for the
highways for the upwardly mobile families.Thus it was a people's car that
met with success.

Thus the ultimate people's car would be a conveyance that can be used for transportation,leisure and enjoyment with safety without being a pain on the purse strings.The Maruti-Suzuki and beetle seem to have attained this to an extent.

A people's product can have great significance for the manufacturer and its success can propel the manufacturer to great heights.A bold innovation and attempt nevertheless by the Nano.

Saturday, November 13, 2010

Relevance of the Magazine


News frequency has increased over the time.
We have now news by the minute,second and hour,
You have live news,online news,TV News.

Under such circumstances the weekly news magazines have become antiquated.
Their purpose needs introspection.Are the merely going to summarize the news,
or present the same in the form of propaganda.The task of the editors of the newsmagazines have become all the more complicated.

They have to double up as an editor,creative editor and production manager.
I find current Indian magazines becoming moribund and cliched.
I find websites like NYTimes and TIME more relevant to the times.

Would one day want to be a guest editor in a magazine to see how it functions,
OR add my version or ideas on a competitive manuscript.

Sunday, October 10, 2010

The Vegetable Vs The Rebel

There are two Protagonists:



The Vegetable:
-He just exists doesn't live
-Blindly accepts society and circumstances
-doesn't question or introspect
-follows the standard line
-is afraid of treading the untreaded line
-Waits for things to happen,is not pro-active
Bottomline-he vegetates doesnt live




The Rebel:
-Deeply introspects
-isn't always seen as right
-goes the untreaden way
-doesn't alwayslook at safety and comfort as prime goals

Modern society seems to be gravitating towards the vegetable way,
but the rebel is the one who sets the ball rolling.

Gotta move more towards the "Man of Action"

Saturday, September 25, 2010

The new "time"-An enigma

I have always fascinated been time-an enigma,an mystery a phenomenon which needs deeper introspection.Are we stretched between the limits of time.From birth to death.
From youth to old age.from creation to destruction.



I recently came across a new term-Internet time-This is what an search engine says-
"
internet time was a common catchphrase that originated during the late-1990s Internet boom.[1] In this period, people who worked with the Internet had come to believe that "everything moved faster on the 'net", because the Internet made the dissemination of information far easier and cheaper. In layman’s terms, “Internet Time” involves efficiencies inherent to digital transactions that are produced by the virtual reality of one product, one product type, or one service provided to consumers from one virtual cash register residing on one server. The amount of time required to conduct simultaneous transactions is reduced to irrelevance, as everything is occurring at one compressed—albeit virtual—location."

We are already struggling to cope with biological time,now we got to tune ourselves to the new internet time which has stretched our time limits too far.
Is time running out??Wish we could control time.



Things are going so fast,and hey presto,It all seems over:-
No not so fast -We will look at alternate means.
A "time machine" or atleast modify ourselves to suit the new time barriers.
Anyways I gotta manage time more smarter whether biological or "internet time"!

Saturday, August 14, 2010

I found the "ELIXIR"


Throughout history and mythology,people have been continously searching for the "elixir" or "amrit" or the divine potion to give them everlasting youth and strength.Does such a thing really exist?.In the puranas the devas and asuras churned the ocean to obtain the divine urn of amrita.

Their are references to the everlasting "water of youth" in some modern fiction
too.An imaginary stream of water which transforms weakness and oldness to youth and strength.Wish our technologists could discover something similar.

Whether such a thing exists or not,we certainly do need some real or
atleast psychological elixir to pep up and energize our lives.



Some people claim to get a high through intoxicating spirits.
Recently,I had a juice of a certain fruit in a beverage shop in my city.
I felt extremely energized and pepped up.It was the "passion fruit" juice.

This is what i found in the search engines-

"The purple passion fruit is native from southern Brazil through Paraguay to northern Argentina. It has been stated that the yellow form is of unknown origin, or perhaps native to the Amazon region of Brazil, or is a hybrid between P. edulis and P. ligularis"



I just tried it for the heck of it,but the passion fruit really contains some passion ingredients.Maybe its just imaginary or intutive,But thats not the issue,
We do need to keep ourselves happy,energetic and strong through either real or psychological aids for a more productive and vibrant life.

Anyways ,I will continue to have more "passion fruit" juices from now onwards,
and to all of you out their-

------------------------"CHEERS"-----------------------------------------------